Effectively removes waterproof makeup, sunscreen, & impurities
Gently cleanses & refreshes without stripping or drying out the skin
Nourishes & supports the skin’s natural barrier for healthy-looking skin
Opthalmologist tested safe for eye makeup removal & contact lens wearers
Free Shipping Over $60
Free 30-Day Returns
Vegan & Cruelty Free
Clinically Tested
Ceramides: Clinically proven to nourish skin and strengthen the skin barrier
Yes! Keep It Clean effectively removes waterproof makeup, including stubborn eye makeup.
No! Keep It Clean is a hydrating cleanser that refreshes the skin without stripping or leaving it feeling tight and dry.
Keep It Clean is a non-irritating, fragrance-free formula that’s ophthalmologist and dermatologist-tested. It’s safe for eye makeup removal and suitable for contact lens wearers.
Keep It Clean removes waterproof makeup, SPF, and impurities effectively, so double cleansing isn’t necessary. However, if you prefer to double cleanse, we recommend using an oil-based balm cleanser as the first step, followed by Keep It Clean as your water-based cleanser.
iNNBEAUTYProject.com and Sephora
Overall rating: 4.8065763 / 5 from 517 reviews.
Keep It Clean is a hydrating gel cleanser praised for its ability to remove makeup and impurities without over-drying the skin. Customers appreciate its gentle, effective cleansing, creamy texture, and how it leaves the skin feeling clean, soft, and refreshed. The product is also noted for its pH balance and vegan, cruelty-free formulation.
Review topics: [size, color, fragrance, issues, irritation, results, improvement, scent, weight, feels, ingredients, price, texture, value, skin, works, packaging, looks, amount, use, bottle, face, consistency, difference, eyes, pores, formula, cleanser, oil, glow].
"I accidentally fell in love with this face-wash after being given a sample in Sephora one day. Now I own the whole INNBeauty Line and have everything on Subscribe and Save."
"Great, simple cleanser. I'm usually weary of only using cleanser to remove everyday makeup but I've been following the directions to do so and its been working great. Means I don't need an additional product to remove makeup so thats a win for me."
"Oh my goodness!! This cleanser is my new favorite!! I have both eczema and psoriasis, and very sensitive skin and this cleanser doesn't irritate my face whatsoever! I only have to use 1, yes 1 pump and it's more than enough to clean my whole face! A little goes a long way! It gets the job done without irritating my sensitive skin and it doesn't leave my skin feeling tight and dry! 💚💚💚"
"I only use this when it comes to washing face. & not every day. I have sensitive skin & most times if I tried anything new, i automatically broke out in a rash. This never has. Any little breakouts I did have or black heads, I don’t get hardly anymore. Definitely recommend!"
"Keep it clean leaves my skin feeling refreshed and free of any dirt or buildup. I love it!"
"So glad to have this for travel!"
"Este limpiador está buenisimo lo amé desde la primera puesta!"
"This is my favorite face wash by far. It doesn’t strip the skin but makes it so clean and just feels way better on my skin than other ones"
"like the feel of a gel formula"
"I love the cleanser. It does not dry my skin out at all"
